W HOTEL

  • Client prit media coverage for Wallpaper Magazine
  • W Hotels in USA Today Travel
  • Client Media Coverage in Sunset Magazine

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RESULTS:

  • Yielded an average R.O.I of 108+ TIMES the PR investment
  • Earned $20+ million in media value
  • Reached an audience of 800 million+
  • Placed 1,200+ print/online & broadcast stories

SCOPE:

Our team supported this super-chic hotel, including three on property bar outlets (Living Room Lounge, Beach Bar and Veranda Bar) and RICE restaurant, as well as supporting special events and partnerships. We produced and publicized high visibility events to further boast the brand image with:

  • Barrack Obama
  • Katy Perry
  • Ferrari
  • James Beard
  • PUMA
  • Adidas
  • Wired Magazine
  • Food Network 
  • Gary Vaynerchuk

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